AdWords dynamic keyword insertion error

September 2, 2006

AdWords dynamic keyword insertion error

Filed under: seo — Kevin Gibbons @ 12:53 am

While searching for www.amazon.com I came across an ebay affiliate AdWords ad containing www.amazon.com in it’s title which is repeated twice in the ad text.

www.amazon.com is a trademarked term and not available to use, as highlighted by the normal error message when trying to use this within your ad text:
“Due to trademark reasons, we do not allow advertisers to use ‘www.amazon.com’ in their Google AdWords ads. This term may be trademarked either for a certain product or service category and may apply only in certain countries.”

The eBay ad is being displayed by using AdWords dynamic keyword insertion which is obviously not checking for the use of trademarked terms.

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