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March 6, 2008

Why you need a lot of links

Filed under: linkbait, seoPatrick Altoft @ 1:35 pm

While conducting some link analysis recently I started thinking about the process that Google would carry out to see if a site was building links against their guidelines.
The key issue is that if a site has 100,000 natural links thanks to some tools or articles on the site it is very hard for Google to flag the site as being unnatural if they spot a thousand paid links.

On the other hand if a site has 2000 links and 1000 of them are clearly paid then Google might take a much harsher view.

Having a largely natural link profile allows you to be much more aggressive with your on page optimisation and to use paid links to build your rankings without appearing to be gaming the system.

8 Comments »

  1. Thanks for information. Google is bombing sites with paid links now.

    Comment by Kharkov — March 7, 2008 @ 8:11 am

  2. Nice info but the question also is: do you want paid links at all?
    A good seo don’t need paid links.

    Comment by Robbert — March 7, 2008 @ 12:45 pm

  3. I agree 100%. It is the quality of links that matters. Do the work to get natural links.

    Comment by Jeff Ogden — March 7, 2008 @ 1:10 pm

  4. Hi patrick,

    Yes i agree with that lots of links it helps for to come the health traffic and increase the page rank.

    Thanks & Regards
    M A Rahaman
    http://www.seoipro.com
    info@seoipro.com

    Comment by M A Rahaman — March 10, 2008 @ 11:26 am

  5. I must agree., every sites need quality links and purely natural links,

    Comment by fatality — March 10, 2008 @ 8:16 pm

  6. Nice write-up. Quality links are way better than paid links and every site needs them if they want to be successful.

    Comment by NewSunSEO — March 11, 2008 @ 6:49 pm

  7. Yeah better away from those paid links to be safer for SE’s

    Comment by catalyst — March 17, 2008 @ 8:08 pm

  8. [...] and articles, these should have far more of an impact to your rankings if they only consist of a small percentage of your websites link [...]

    Pingback by Why You Can’t Fake a Websites Link Reputation | SEOptimise — March 24, 2008 @ 10:36 pm

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